Week 3- 1st February

Now that I had completed my research of existing music videos, I moved on to looking for the different styles of magazine advertisements and album covers that exist for current and older artists. I tried doing this on the internet, but found it difficult to find secondary sources of music magazine adverts that were good quality. I therefore selected several music magazines, both older and newer issues in order to search for different styles of music advertisements. This took quite a while as not all were suitable as they often followed a very similar pattern. However, eventually I came accross two very different album advertisements which included one for the James Morrison album and one for the monkey journey to the west album. These used very different techniques with the James Morrison advertisement remaining very simple with sepia/saturated tones, whilst the Monkey Journey to the West album used animation charaters in their advert which displayed the characters created by the artist.